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As Sr. Demand Marketing Manager at Unmuted, I help B2B SaaS companies grow faster with smart go-to-market (GTM) strategies and guide them in the transition from lead generation to demand generation, both in the Netherlands and internationally. I do this through strategic LinkedIn campaigns, scalable ABM programs and the use of our proven marketing playbooks.

Ted has notable experience working for B2B SaaS companies in:
Composable Software
Edge Computing
Education
Retail

What I love working on

Every project’s a collaboration. These are the parts I get especially excited about:

Market expansion

I launch B2B products into new international markets through localized GTM strategies and regional operations.

Technology
HubSpot
Webflow
LinkedIn Ads

Account orchestration

I develop ABM campaigns that align sales and marketing to penetrate high-value enterprise accounts.

Technology
HubSpot
6sense
Salesloft
Clay
Phantombuster

Sales narrative

I craft compelling storylines that help B2B sales teams connect complex product benefits to customer pain points throughout long sales cycles.

Technology
Gong
Google Slides
Miro

“I’m very proud of our team. Most of them held senior or leadership roles at successful B2B SaaS companies. They bring a wealth of experience which decreases risk of wrong decision-making.”

Max van den Ingh
Founder, Unmuted

Our team’s DNA

We are the only marketing agency specialized in B2B SaaS that employs the full spectrum of disciplines and languages needed to generate demand for your product in Europe.

Hands-on experience

All Unmuted marketers are seasoned B2B SaaS experts.

Passionate about B2B SaaS

We know what businesses like yours need to grow.

Challenging the status quo

You won’t ever catch us being complacent about marketing.