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As Sr. Demand Marketing Manager, I help B2B SaaS companies with developing their demand marketing strategies by setting up specific growth experiments and running proven marketing playbooks. This could be running LinkedIn Ads to a specific target audience, building an epic ABM campaign to close-win that one key account or coming up with creative content strategies for socials. There is a special place in my heart for tools, especially Notion, Slack and Zapier.

Thibaut has notable experience working for B2B SaaS companies in:
E-commerce
Customer Support
Content Creation
Sustainability

What I love working on

Every project’s a collaboration. These are the parts I get especially excited about:

​​LinkedIn strategy

Combining organic and paid content on LinkedIn by building thought leadership via personal brands and creating full-funnel LinkedIn Ads strategies via paid social.

Technology
LinkedIn
LinkedIn Ads

1:1 ABM

Creating omni-channel Account-Bases Experiences by combining highly customized LinkedIn Ads, landing pages, direct mail and personalized outreach for the top 10 accounts in your TAM.

Technology
LinkedIn Ads
Webflow
Leadinfo

Ultimate Hubspot architecture

Building a strong Hubspot CRM fundament, including a Sales pipeline, custom properties and extensive dashboarding to go from data to strategic insights to business decisions.

Technology
HubSpot

“I’m very proud of our team. Most of them held senior or leadership roles at successful B2B SaaS companies. They bring a wealth of experience which decreases risk of wrong decision-making.”

Max van den Ingh
Founder, Unmuted

Our team’s DNA

We are the only marketing agency specialized in B2B SaaS that employs the full spectrum of disciplines and languages needed to generate demand for your product in Europe.

Hands-on experience

All Unmuted marketers are seasoned B2B SaaS experts.

Passionate about B2B SaaS

We know what businesses like yours need to grow.

Challenging the status quo

You won’t ever catch us being complacent about marketing.